BPHF Media Release
Wiarton, June 8, 2023 – Tim Hortons restaurant owners and millions of generous Canadians across the country combined broke a new Smile Cookie record by raising $19.7 million for more than 600 charities across Canada and in the United States.
This year in Hepworth and Wiarton, local Tim Hortons restaurant owners Jim, Jordie & Michelle Preston and guests helped raise $16,309 to support Bruce Peninsula Hospitals Foundation. The Wiarton and Hepworth Tim Hortons Restaurants have made such a positive and lasting impact on local healthcare through this national fundraising campaign. To date $86,625 has been donated for priority hospital needs for Wiarton & Lion’s Head Hospitals through the Smile Cookie Campaign.
Kevin Walsh, Chair of Bruce Peninsula Hospitals Foundation shared “it’s wonderful that local charities benefit from the Tim Hortons national fundraising campaign, Smile Cookie. We are super blessed that the Preston family has once again chosen to support local healthcare which so greatly benefits the people of the Bruce Peninsula and neighbouring communities.”
“We’re so proud and humbled that Tims guests have once again shown incredible support for our Smile Cookie Campaign, and important charities and community groups where they live, by helping us raise a record-breaking $19.7 million,” says Axel Schwan, President of Tim Hortons for Canada and the United States.”
“To achieve such an amazing result means baking and hand-decorating millions upon millions of Smile Cookies over the course of just a week. My heartfelt thanks goes out to everyone in the Tim Hortons family who made this happen, all our passionate restaurant owners and team members, and the volunteers that helped us dot eyes and create smiles. And again, we couldn’t do it without the support of our guests across Canada and in the United States – on behalf of the 600 charities and community groups you are supporting, thank you so much!”
Wiarton & Hepworth Tim Hortons Owner, Jordie Preston expressed his appreciation for the local success of this national campaign “once again, we surpassed our target for the Smile Cookie campaign – raising $16,309 for Bruce Peninsula Hospitals Foundation! Thank you to everyone in our community who purchased cookies over the week long fundraising drive. We are truly humbled by your generosity. A special thanks goes out to our team members for their enthusiasm and all the extra work put in – you embody the spirit of giving and make such a big difference in this community.”
Smile Cookie Campaign Facts
• The first-ever Smile Cookie campaign in 1996 raised funds to support Hamilton Children’s Hospital. Since then, the annual charitable campaign has raised a total of more than $111 million for charities and organizations that are selected every year by Tim Hortons restaurant owners
• Nationally, Tim Hortons restaurant owners supported over 600 local charities, hospitals and community groups through the Smile Cookie campaign
About Bruce Peninsula Hospitals Foundation
Bruce Peninsula Hospitals Foundation strives to provide opportunities for the community to engage in philanthropic activities which support outstanding healthcare. To meet the healthcare needs of the people of the Bruce Peninsula, Bruce Peninsula Hospitals Foundation supports capital priority needs of Grey Bruce Health Services for Lions Head Hospital, Wiarton Hospital and the regional needs of GBHS.
With the government only providing up to 10% of the required funding to keep our hospitals up-to-date with medical equipment, technology and facility upgrades, the balance must be raised by the communities whom our healthcare system serves.
About TIM HORTONS®
In 1964, the first Tim Hortons® restaurant in Hamilton, Ontario opened its doors and Canadians have been ordering Tim Hortons iconic Original Blend coffee, Double-Double ™ coffees, Donuts and Timbits® in the years since. Over the last 55 years, Tim Hortons has captured the hearts and taste buds of Canadians. Tim Hortons is Canada’s largest restaurant chain operating in the quick service industry serving over 5 million cups of coffee every day with 80% of Canadians visiting one of nearly 4,000 Tim Hortons in Canada at least once a month. More than a coffee and bake shop, Tim Hortons is part of the Canadian fabric and guests can enjoy hot and cold specialty beverages – including lattes, cappuccinos and espressos, teas and our famous Iced Capps™ – alongside delicious breakfast, sandwiches, wraps, soups and more. Tim Hortons has more than 4,800 restaurants in Canada, the United States and around the world. For more information on Tim Hortons visit TimHortons.ca.
